How each AI ranks it
average position- Claude#3
What each AI said
Clauderanked #3
Here is a comprehensive guide to the **best PR agencies in 2025**, covering global giants, mid-size specialists, and digital-first firms that brands actually use: --- ## 🏆 Top PR Agencies in 2025 ### 1. 🥇 **Edelman** Edelman is the largest independent PR agency in the world by fee income, generating over $1.1 billion annually. It is one of the most influential PR firms globally, known for its corporate communication expertise, brand trust insights, crisis management, and public affairs campaigns — serving Fortune 500 companies and government entities worldwide. Edelman Digital has led major campaigns for brands like Unilever, Microsoft, and HP, and for Dove's "Real Beauty" campaign, their digital team amplified user-generated content and influencer-led storytelling for viral social traction. --- ### 2. 🏅 **Burson** (formerly BCW + Hill & Knowlton) WPP merged Burson Cohn & Wolfe and Hill+Knowlton Strategies into a single entity in July 2024, now operating as **Burson** — one of the largest PR firms in the world by headcount and global footprint. The combined firm has significant depth in healthcare, energy, finance, and regulated industries. Burson specializes in integrated communications, aligning messaging across PR, advertising, internal operations, and policy engagement — especially critical in complex, regulated markets. --- ### 3. 🏅 **Weber Shandwick** Weber Shandwick has written the playbook for how institutions communicate under pressure. With deep roots in crisis comms, public affairs, and social-first storytelling
Verbatim answers each assistant gave for “PR agencies”, captured during the monthly refresh.
How this is measured
HP’s AI Recommendation Score (5/100) reflects how widely and often the 8 assistants recommend it for PR agencies — share of voice and mention rate, plus how often AI cites its own site. Placement is determined solely by AI recommendation data; it reflects what AI recommends and is not an endorsement by CiteHawk.
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