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GEO Glossary

AI visibility score

Definition

An AI visibility score is a single number summarizing how visible a brand is in AI answers, blending presence measures such as mention rate with authority measures such as citations. It exists to make change trackable over time, not to replace the underlying evidence.

Any score is a summary, and summaries earn trust by showing their inputs. A credible visibility score is recomputable: the responses behind it are kept, the formula is published, and every movement can be traced to specific answers that changed.

CiteHawk publishes its scoring method in full, including the exact formula used by the public AI Index. The score is the headline; the receipts are the product.

The Index methodology publishes the formula

Two felt chat bubbles facing each other, a conversation ready

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