NEWFree AI visibility report. Tracking from $99/month

Learn

AI visibility, explained for site owners.

What AI models say about your business, how those answers form, and what to do about them. No practitioner curriculum, no jargon wall: see it, fix it, keep watch.

Start the guide

An afternoon read · Free

Scout the hawk setting out with a felt satchel

The guide

The Beginner’s Guide to GEO.

Seven chapters written for site owners, not practitioners: about 50 minutes end to end, action-first, updated annually. 2026 Edition.

Start reading →
  1. 01What AI says about your business.Buyers now ask AI models instead of searching. The answer they get is an opinion about your business, formed without you in the room.
  2. 02How AI answers actually form.Where AI models get their information, why 9 engines disagree, and why the same question can get a different answer tomorrow.
  3. 03See where you stand.The handful of numbers that describe your AI visibility, what each one means, and how to get your own baseline in one afternoon.
  4. 04What AI gets wrong, and why it matters.The five failure modes: you are invisible, the facts are wrong, the information is stale, the sources are weak, or a rival owns your question.
  5. 05Fix what AI reads.AI describes you from what it can read. The fixes: the sources that answer engines lean on, and the pages on your own site.
  6. 06Win the comparisons.Every buying question is a contest between you and named rivals. How prompt battles work and how to take losable ground first.
  7. 07Keep watch.AI answers move in weeks, not minutes. The weekly rhythm that catches real change without chasing noise.

Feature guides

How to do it in CiteHawk.

Step-by-step tutorials for the platform itself: the exact screens, the exact values, and what you should see at every step.

All guides →
Get started with CiteHawk8 minFrom signup to your first plan: the wizard walkthrough, then what unlocks when you move from the trial to a plan.Set up white-label reports on your own domain15 minServe client reports and your prospect funnel from youragency.citehawk.com or your own domain, with your logo, colors and booking link.Run your first AI visibility report15 minFrom your domain to a scored report: scan your site, confirm your brand, pick competitors, and watch AI models answer real buyer questions live.Understand your CiteHawk dashboard10 minWhat every card on the overview measures, where the numbers come from, and what changes when a new collection lands.

The glossary

The language of AI answers.

Every term this field uses, defined precisely enough to quote. 24 terms and counting.

Browse all terms →
AI visibilityAI visibility is how often, how prominently, and how accurately a brand appears in the answers AI models give to relevant questions.Generative Engine Optimization (GEO)Generative Engine Optimization (GEO) is the practice of improving how AI models describe and recommend a brand: making the brand present, accurate, and preferred in generated answers.Answer Engine Optimization (AEO)Answer engine optimization (AEO) is the practice of making a brand present, accurate, and preferred in the composed answers of AI systems such as ChatGPT, Claude, Gemini, and Perplexity.LLMO (Large Language Model Optimization)LLMO, short for large language model optimization, is the practice of improving how large language models describe and recommend a brand in their answers.Answer-first blockAn answer-first block is a passage that states its direct answer in the opening sentence or two, before context or qualification, so an AI system can lift it whole as a self-contained quote.Share of voice in AI answersShare of voice in AI answers is the percentage of brand mentions across a set of AI responses that belong to one brand.

Product documentation

How to use CiteHawk.

The guides for the product itself: getting set up, what every surface does, and how to connect your own AI to your data.

Browse the docs →
Getting startedSign up, run the setup wizard, and read your first AI visibility report, step by step.How CiteHawk worksCollection cadence, which AI platforms each plan collects, how the scores are calculated, and the receipts principle behind every number.Connect your AIBuild on your AI visibility data. Connect CiteHawk to Claude, ChatGPT, Cursor, and any agent via the REST API, the MCP server, or the Claude Code GEO skill.

Studies & the record

Research with receipts.

Everything CiteHawk publishes is built on the AI Index’s public corpus: frozen monthly editions with every verbatim answer, a published methodology, and studies anyone can recompute.

The paper libraryFrameworks, methodology, and data papers. Free behind a work email.Frozen editionsThe immutable monthly record: every ranking with its full answer corpus.The WatchThe weekly reading of what moved in AI answers.MethodologyThe complete scoring formula and its changelog, published in full.
Two felt chat bubbles facing each other, a conversation ready

Enough theory. See your own answers.

The free report runs your business through 50 real buyer questions on all 9 AI models and shows you every answer, verbatim.

Run my free reportBrowse the AI Index

Free AI visibility report · No credit card · 50 prompts · 9 engines